Living lobby trend

March 27, 2007 at 10:04 am | Posted in Europe, guests, hotels, photo, trend | Leave a comment

Hotels have made rooms to become second homes and offices, but now they try to get guests out of their rooms and stay more in lobbies, order drinks, chat with friends and even hold business meetings. Lobbies become high tech living rooms.

In the last one year, several billions of dollars have been sunk by hotels into making over their lobbies to make guests stay there and even conduct their business, even as electronic gadgets that fast-track guests check-in into their rooms. [full article at]

Hotels are trying to create livelier lobbies, which will give a competitive edge. They hope to generate more food and beverage sales by drawing guests out of their rooms, entertain friends and even hold business meetings.

Starwood Hotels have tagged their lobbies as living rooms, but Marriot International lobbies are now divided among zones that allow guests to work, meet and dine. Some hotels eliminate receptions or merge lobby with bar and restaurant. Free Internet access and beauty of the lobby attract even non-resident guests. With all that hotels try to make lobbies more lively, more like quests` living rooms at home.

Lobbies go from metal and glass modern friend`s hall:


[Sheraton Paris Airport Hotel, Paris]

to grandma`s guest room:

[Academy Town House Hotel, London]

Not sure, which one I like more…

Or maybe relax on one of these soft couches for cosmopolitan girls?

[Hotel Omm, Barcelona]

I think comfortable sofas or chairs, tables and quiet corners are must for lobbies to become live. Then comes appropriate lightning, drinks and snacks, newspapers and books and different high tech features. And don`t forget about good service. It`s still the most important thing in a hotel.

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